Beneful Dog Food-What Does It Mean?

To me when I hear the word Beneful I think of the word nutritious. The reason I think of the word nutritious is that I have always thought of Beneful as a dog food brand that made dog food that is not only good tasting but also has everything in it that a dog needs to maintain health thus making it Nutritious. Along with thinking nutritious I also think of the word full. I always used to think Beneful stood for a dog who’s name was Bene and that he was Full because i believe that Beneful is a delicious dog food with many different flavors so that every dog at the end of the day can be full. The real question is what do you think Beneful means? Do you think that it means that a dog is full like i do or do you think it means something else?