LimeCrime has become one one of the most appealing brands of cosmetics for the young generation. Instagram is a testament to this. More than a million people are connected to Instagram as followers of this brand. This is where they see the latest shades of lipstick that have been concocted from the mind of audacious cosmetics CEO Doe Deere. She has put a lot of time into creating a brand that has something of a cult-like following, and now her obscure vision has paid off.
This is a company that is able to reach women because it actually embraces the concept of marketing to a generation that is fixated with social media. This is where most of the people discover this brand.
This brand has managed to thrive as many other bigger companies fail to connect to the crowd that Doe Deere entices with her unique style. One of the main reasons for this may be the fact that this brand connected with people that are looking for boulder shades of lipstick.
More people have become connected to LimeCrime now that the word is spreading. It has become the company that is sought after by many individuals that simply want something different than what is sold in most stores.
Doe Deere does not have to do a ton of advertising because her fans take care of most of this. They are the ones that are spreading the word to their friends with social media. This causes a chain reaction that give many customers the ability to see what their friends are interested in.
LimeCrime has managed to become a company that is a big seller of cosmetics that celebrities are even patronizing. There is a strong amount of positive buzz about the lip gloss with the preteens. Adults love the eyeliner and the recent addition of the hair dye. The lipstick, however, is the main staple from this lively brand of cosmetics called LimeCrime.